Mobile app: e-commerce
Cars & services

 Mobile app that offers to buy cars and proposes all the practical services related to this type of purchase.

Context

Full concept & creation

The full project bring together the creation of a mobile application, and the conception of several personalized dashboards adapted to the different stakeholders. 

The opening of the API’s offers the possibilities to propose useful services to users in order to facilitate them purchase and also propose the better related services.

Several types of services should be reachable with this app as buying a car, determining the right leasing, finding the perfect insurance company, signing the contract online, scheduling an pick up appointment and more…

 

 

 

My role
Insight, concept & creation

My role was to meet the different stakeholders to merge them needs, to draw the specifications charts (functional & technical), also to have close communication with the technical team.

I led the creation, the design, and i also actively participated giving input concerning the different necessary features, the users needs and understanding.

Target the users (analyze, interviews & personas).

Create the user’s journey (clients & stakeholders).

Give functional recommendations & develop the different features (wireframes and prototypes) to be tested.

Methodology

Flow, ergonomics & wire framing

Several features needed for this app. I worked features by feature flow by flow, creating the architecture before the design in order to get the most logical and intuitive flow, based on existing patterns and known mental schemas.

Below is the « search feature » to define and fine the dream car.
Different filters are listed as types, brands, colors,….

Design
Graphics & interactions
After design and trends researches, mood-board proposal and after presenting different graphic styles and design trends. This design was selected. it is a recognizable, familiar style & interactions for users.
Enhance the user’s experience
Full services

Take the users along the way. Offers are directly send through the profil’s, with notifications.
To facilitate the purchase, the users are able to find all the related services: insurance, leasing, sign the contract online, make appointment for the pick up,…

Admin / back
Custom Dashboards

The stakeholders are also users, they need special dashboards and personalized interfaces depending them role on the market place. The below interfaces are a first overviews…